Job description
Job Description: Marketing/ Public Relations Manager
Position: Full-Time, In-House
Location: Miami-based
About the Job:
PLEASE SUBMIT YOUR PORTFOLIO TO eric.garcia@celavi.com IMMEDIATELY FOLLOWING YOUR APPLICATION SUBMISSION FOR CONSIDERATION.
Job Title : Marketing and PR Manager
Department : Marketing
Reports to : General Manager / Group Marketing Director
Responsible for : Marketing Executive / Third-Party Agencies
JOB OVERVIEW
The Marketing and PR Manager oversees all marketing activities for the dedicated CÉ LA VI venue and market and supports the brand’s overarching business objectives.
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PRINCIPLE ACCOUNTABILITIES
‣ Create CÉ LA VI Miami/Broward marketing & PR plans through approval to implementation
‣ Ensure marketing budgets/costs are managed appropriately
‣ Act as a guardian for the brand
‣ Manage agencies; marketing, digital and media against SLAs and KPIs, tracking performance
‣ Commission designers and creators to produce innovative and brand enhancing content for multi-channel distribution
‣ Continually monitor the market, consumer trends and competitor activity and propose strategic recommendations accordingly
‣ Conduct regular meetings with the operations team to align on core business requirements; identify opportunities and reach consensus on actions & deadlines
‣ Liaise with the CÉ LA VI Group Marketing Director on brand activity plans, status and results v ROI.
‣ On-going idea generation with a view to creating and delivering innovative brand building activations, events and partnerships
‣ Cultivate and nurture media, KOL and B2B relationships
‣ Champion local audience outreach programs
‣ Responsible for disseminating marketing activity reports amongst stakeholders
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REQUIRED EDUCATION & EXPERIENCE
‣ BA degree from a reputable university
‣ Minimum of 5-8 years of experience, including at least 3 years in a similar position
‣ Ability to thrive in a team-oriented environment
‣ Excellent communication and computer skills
‣ Proficient in planning and budget management
‣ Confident and dynamic personality
‣ Strong analytical and project management abilities
‣ Excellent market knowledge and experience working within the hospitality sector
‣ Ability to manage multiple timelines, deadlines, actions in a collaborative fast-paced environment
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ATTRIBUTES
‣ Strategic Thinker: The ability to think strategically, analyzing market trends, customer insights, and competitive landscapes to develop effective marketing strategies and campaigns.
‣ Creative Innovator: Being creative and innovative is crucial. The marketing manager should be able to come up with fresh ideas, creative concepts, and out-of-the-box campaign ideas to engage customers and differentiate the brand.
‣ Strong Communicator: Superior communication skills are essential. This includes not only verbal and written communication but also the ability to effectively convey ideas, strategies, and brand messages.
‣ Analytical Skills: Strong analytical skills to interpret data, measure campaign performance, and make data-driven decisions. This includes analyzing market research, customer behavior, and campaign metrics.
‣ Leadership and Team Collaboration: This includes the ability to delegate tasks, provide guidance, and foster collaboration within the team.
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How to Apply: Interested candidates should send their resume, cover letter, and portfolio (if applicable) to [ Eric.Garcia@CELAVI.com ]. Please include "Marketing/ PR Manager Application - CÉ LA VI" in the subject line.
Job Type: Full-time
Pay: $85,000.00 per year
Benefits:
Schedule:
Work Location: In person
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